5 Tips for Enjoying São Paulo’s 2025 Carnival

São Paulo turns into a vibrant celebration during Carnival! With plenty of music, colors, and joy, the city offers options for all tastes.

Here are five tips to help you experience the excitement of this unforgettable celebration:

1. Dress Comfortably and in the Carnival Spirit

Walking through streets decorated with glitter and streamers is a magical feeling! Choose light, colorful clothes—the brighter, the better. If you want to fully embrace the Carnival spirit, why not create a costume? It’s the perfect opportunity to step out of your comfort zone and maybe even make new friends among other costumed revelers. Don’t forget sunscreen and comfortable shoes to keep up with hours of fun!

2. Enjoy the Street Blocos

São Paulo comes alive with its street blocos, offering music for every taste. With so many options, why not find the ones that match your style? The Visite São Paulo blog provides details on the city’s Carnival schedule, including times and locations for the best parties. Check it out and mark your calendar so you don’t miss anything! And while you’re enjoying the festivities, always keep a bottle of water with you—Carnival is intense!

3. Feel the Excitement at Anhembi Sambadrome

Watching the parade at the Sambadrome is an electrifying experience that gives you the peak of Brazilian culture. Seeing the drum section perform and feeling the ground tremble beneath the rhythm of the tambourines will give you chills! Secure your tickets in advance and arrive early to make the most of it. It’s impossible not to be moved by the dazzling costumes and contagious samba energy!

4. Explore São Paulo’s Culture

Between one bloco and another, take some time to explore São Paulo. Stroll along Avenida Paulista, visit the MASP museum, and enjoy a snack at the Municipal Market. The city reveals its cultural essence on every corner, blending history and festivity in a unique way!

São Paulo is the perfect destination for those who love art, culture, and gastronomy—so why not experience it all in one go? The Food and Graffiti Tour invites you to discover the best of São Paulo’s vibrant street art while tasting the delights of local cuisine.

The tour takes place in the charming Pinheiros neighborhood, known for its trendy atmosphere, open-air galleries, and rich gastronomic scene. It’s an authentic experience full of colors, flavors, and stories. Don’t miss out—experience São Paulo with all your senses!

5. Savor the Local Gastronomy

No Carnival is complete without immersing yourself in local culture and flavors. In São Paulo, beyond exploring the exciting mix of urban art and gastronomy, you can follow an itinerary that takes you through the city’s main historical landmarks, revealing its rich heritage and traditions.

This experience is more than just sightseeing—it’s a true sensory journey. As you explore different attractions, you’ll have the chance to taste traditional dishes and learn about the stories behind each flavor, diving deep into São Paulo’s unique culinary culture.

The city’s architecture, with its diverse styles and fascinating details, also takes center stage, offering a captivating look at the various eras that shaped São Paulo.

To make your visit even more special, the tour includes exclusive tips to help you uncover hidden gems, local secrets, and the best ways to fully enjoy everything the city has to offer. More than just an itinerary, it’s a complete experience—a celebration of knowledge, beauty, and the authentic flavors of the capital.

Bonus Experience | São Paulo Black Heritage Walking Tour

Make the most of the Carnival atmosphere and explore the deep roots of this celebration, while discovering centuries-old Afro-Brazilian traditions. The São Paulo Black Heritage Walking Tour highlights the Black cultural legacy in the city center, visiting neighborhoods like Liberdade and Bixiga.

The tour also delves into contemporary African migration, current Black movements, and the influence of Afro-Brazilian music, showcasing key historical figures who have shaped Brazil’s history.

Get ready for magical moments and unforgettable stories at São Paulo’s 2025 Carnival!